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Article #208: Satellite Broadband Access In Rural Locations

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One of the most popular choices today are in one of the most beautiful areas of
among those who like to spend a quiet Wisconsin. I can see the cattle walking
evening playing old-fashioned family up and down the hillside right outside my
board games is "Apples to Apples." First office window."
introduced in 1999, it became a million For people who want to take advantage of
seller by 2003-and has won several awards the rural way of life and get out of the
for its publisher, Mark Osterhaus. city, WildBlue is a practical option.
Osterhaus markets "Apples to Apples" and When Osterhaus moved to the area, he did
other board games through his "virtual not intend to do business in Richland
company," Out of the Box Publishing. The County (pop. 18,000). But while meeting
company does not have traditional with Richland Electric to plan electric
offices. Instead, employees work out of service installation for the new home, a
their homes-some in California, others in cooperative representative mentioned that
Illinois, Michigan and various spots in a satellite broadband option was coming
rural Wisconsin-communicating by phone soon.
and on the Web. Soon afterward, Richland Electric set up
Osterhaus can run his company from a demo WildBlue installation in its
anywhere that he can plug his laptop into offices. "I brought my laptop down,
a broadband connection. And since hooked up and was able to do everything
September 2005, he has been working from that I normally would do out of Madison,"
a rural home 10 miles outside of Richland Osterhaus said.
Center, Wis. For Osterhaus and other "Apples to Apples" and other Out of the
professionals, high-speed Internet access Box products require quality graphics and
is a business necessity. Yet in many other data-heavy materials that the
rural areas, traditional broadband company's employees share with each other
options, such as cable or DSL, are simply over the Web-and for this purpose,
unavailable. WildBlue's forward channel is more than
For Osterhaus, the solution is satellite adequate.
broadband. The game designer gets his "WildBlue is freedom," said Osterhaus.
service from a company called WildBlue. "You can move yourself wherever you want
"WildBlue allows us to be where we are to be, and that is priceless.
living right now," Osterhaus said. "We






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